Email Marketing

Email Marketing

Email marketing is one of the low-cost and highly-impactful marketing tools of modern times. It is also a great relationship and brand-building tool. It is possible to increase your revenue using email marketing with the right strategy, creative execution and system. At Verso, we have the experience, knowledge and expertise to achieve exceptional results for your business through email marketing.

Direct Marketing Association suggests that email marketing has the highest conversion rate (66%) when compared to social, direct mail and more.

Thanks to the highly sophisticated recent technologies today, we have the intelligence to track the activity of the targeted email campaign. It helps us to understand the interest of specific consumers. We can increase the sales conversion and generate high ROI by targeting only the interested parties. After all, targeted email marketing campaigns are all about sending the right message, to the right audience via the right channel at the right time.

At Verso, we ensure that your emails are on-point and compliant with GDPR. We craft personalised and segmented messages with unique, eye-catching designs for specific audience groups to deliver the highest response rates and maximise ROI.

To know more about our custom email marketing programs, contact us today!

What sets us apart?

We help you in each stage of an effective email marketing campaign – from strategising, designing, coding, personalisation, CRM integration, segmentation, testing and optimisation, and email automation. Some key features that set us apart are:

Highly Topical Content

We ensure the content of each email is aligned with your brand guidelines. Doing so helps us achieve optimal conversion results.

Right Coding

We create cross-platform tested, responsive email templates to ensure that your audience always has a positive experience.

Personalisation

We believe in personalising your email communications for higher engagement. Doing this ensures better brand engagement and brand loyalty.

CRM Integration

We can leverage content customisation and analytics by integrating a CRM platform, which helps us streamline our email communication and create a meaningful relationship with your customers.

Test & Optimisation

We perform a continuous automated test from sender to receiver to ensure that your emails are delivered to the inbox, and not to junk.

Email Automation

We help you reap results even when you are sleeping. We automate the email process to help you send the right customer the right message at the right time to increase the conversion.

Want to infuse the power of targeted email marketing into your existing marketing campaign? Contact us today!

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