Social Media Management

Social Media Management

Social Media ManagementIf you want to give your brand a grand exposure, social media is the place to be. With billions of people using various forms of social media platforms, where else will you be? With a proper strategy and timely execution, social media can be the most potent tool to target your audience. You need to produce relevant and engaging social messages through your brand’s official social pages.

With our skill, knowledge and experience, we can design an engaging social media strategy for you that not only meets but exceeds your needs and expectations. We do not believe in wasting time in all social media platforms, we focus on those frequented by the highly-motivated target audience.

When you engage your audience the right way, you can achieve a higher conversion rate, create better brand awareness, and gain valuable insights about your target market. Therefore, we carefully analyse your social media needs before coming up with a well-rounded tactical social media management strategy that informs, engages and converts your audience.

Here’s how our social media management strategy works:

  • Auditing the Objectives- We identify scopes of improvement in your current social platforms. We improve your social presence and its effectiveness through profile optimisation, audience analysis, and social brand management.

  • Competitor Analysis – We use our extensive knowledge of social media as well as your industry to stay ahead of your competitors. We compare your social presence to that of your competitors to identify scopes of improvement.

  • Identifying Personas – Creating the perfect consumer persona for your business helps us target their likes and needs and tailor social media content. We put extensive research into finding the ideal audience persona.

  • Social and Paid Media Strategies – Once we are sure about the direction and target of your social media campaign, we can create a comprehensive, engaging social strategy outlining what we need to do to give your brand social prominence. We also figure out the amount of cost involved in pursuing a paid social strategy, we will outline the proposed spend as well as estimated reach and engagement.

  • Advertising – Once the strategy has been finalised, we create weekly social media schedules, complete with daily updates and tailored media assets. We even draft out any advertisement we plan to run.

  • Campaign Building – We put the campaign strategy to use and oversee the activity on your behalf to bring you improved social engagement.

  • Social Platform Optimisation – We check all your social profiles and make the necessary tweaks and makeovers to enhance your visibility and engagement.

  • Reporting – We use a variety of social listening and reporting tools to report any significant changes in real-time to ensure that you stay well-informed about your brand across all social platforms.

Are you ready to grow your brand awareness and your bottom line utilising social media? Get in touch with our social media experts today!

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