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Data Appending

Data Appending

Data AppendingIn the age of customers, it is important to gain a deeper understanding of your customers and prospect to target them with more precision, elevate their experience with your brand, and generate more business. With Verso’s Data Append service, you can enrich your data. We help you add additional communication channels, stitch together online and offline identities, predict future behaviours, highlight buying trends, and identify those prospects who are most likely to become your customers, spend more, or even churn.

At Verso, we have a team of specialists who skillfully use our cross-channel techniques and formidable in-house data assets to append value-added fields like social media and overlay valuable attributes such as known buying behaviours. The predictable and measurable data enhancement provides you with significant insight into your customers – whether individuals or businesses. We also merge this intelligence with our other services to offer you the most enriched and up to date customer data.

From a B2C perspective, Verso hosts a vast and high-quality UK consumer database. It contains permission-based data for millions of consumers, well-populated with accurate phone numbers, mobiles, and emails. We overlay census tract data, census geocodes, lifestyle data, latitude/longitude, household data, and known purchase behaviour across the entire file.

With Verso Data Append You Can –

  • Gathering missing information and fill in the critical blanks in your data

  • Append email, telephone or mobile phone data

  • Add data that gives you a profound understanding of your customers and prospects

  • Establish and predict the behaviours and buying patterns of your future prospects

  • Better underpin the ability to identify lookalikes

  • Drive more targeted and personalised sales and marketing campaigns

  • Stitch together your online and offline data – and even overlay known social media profiles

  • Ensure your data is legally compliant

Given the proven benefits, many of our clients consider data appending to not only be self-financing but profitable. So, if you wish to gain a deeper insight into your current and future customers and boost your profits then give us a call today. We’ll even provide you with a free report showing you precisely what value we can add to your database and what it would cost.


Our other service offerings

Besides data validation and verification, Verso Group also offers a variety of services to help our clients save costs, increase operational efficiency, and earn better revenue. Our other services include:

  • Data cleanse – Verso’s data cleansing service helps you to stay on top of your consumer and marketing data and compliance and reap the benefits of a clean database.

  • Management consultancy – Verso’s management consultancy team focus rigorously on results and offer optimised solutions that are strategically aligned to your objectives, your budget, and your ROI.

  • Validation/verification- With Verso’s expert telephone validation and verification service, we ensure that you collect accurate, opted-in, and correctly formatted phone numbers and identify the basic actionable information about a customer or business.

To know more about our custom telemarketing programs, contact us today!


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