In becoming the UK’s premier multi-channel lead generation provider, Verso Group combined the end-to-end commercial strengths and people assets of Verve Media, Simply Outbound and Fusion BPO. For close to a decade, the people behind these three businesses have helped shape the face of the multi-channel lead generation and consumer surveys industry and the company now benefits from an impressive and expanded leadership team which include:
As co-founder and chief executive officer of Verso Group (a Fusion BPO group company), Pankaj Dhanuka is responsible for Verso’s strategy for growth and profitability, Sales and marketing, finance, technology as well as for the vision for the brand.
Since the very beginning, Pankaj has guided Verso towards success with his astounding business development skills, finance, and growth strategies as well as his brand vision. Under his regime, Fusion continues to grow into one of the fastest-growing outsourcing service providers in the world.
Originally from India, Pankaj is a Chartered accountant from ICAI. He graduated from St. Xavier’s College with a degree in accounting and business management.
Kishore Saraogi is the co-founder and director of Verso Group (a Fusion BPO group company). He is responsible for Verso’s operational and financial strategy, technology, acquisitions, and expansion.
Kishore brings over ten years of management experience to Fusion. His operational management skills, the ability to think outside the box and the ability to find easy and cost-effective solutions have helped Fusion become a leading name in the outsourcing industry. Under his guidance, Fusion has experienced robust growth both in terms of expansion and revenue.
Originally from India, Kishore is a finance graduate from St. Xavier’s College, University of Calcutta.
Charles Wilkinson oversees the Sales team for the whole of the UK marketplace. He joined the company in 2018 and quickly proved himself to be an invaluable member of the team. With the company relocation and restructure in April 2019 came the opportunity for Charles to step up to Sales Director, a role in which he seamlessly transitioned to with great success. Charles favourite part of the job is the relationship building and consultative nature of the industry. He also loves mentoring, motivating and training the members of the sales team.
With Verso’s expert telephone validation and verification service, we ensure that you collect accurate, opted-in, and correctly formatted phone numbers and identify the necessary actionable information about a customer or business.
Our data appending service can enrich your data with cross-channel techniques and formidable in-house data assets to provide you with a deeper understanding of your customers and prospects, which will help you plan your future strategies.
Verso’s data cleansing service helps you to stay on top of your consumer and marketing data and compliance and reap the benefits of a clean database.
Verso has real-time access to millions of opted-in, personalised, and accurate email addresses that can be used to drive successful digital campaigns for you. We can help you plan, implement, and track your email campaigns. We can also help you broadcast the campaign to ensure greater success.
We source, capture, compile, enhance, and supply the most up-to-date and highly profiled consumer lifestyle data available in the UK today. Our secure database holds exceptionally high volumes of live, fresh, and remarkably accurate opted-in data through the use of proprietary analytical methods, automated suppression tools, feedback loops, and regular structured interaction with the base.
As the UK’s premier lead generation and consumer data provider, we provide high-quality, high-impact, and pre-qualified sales lead with a high conversion rate to our clients. Our products, quality control process, and advanced survey technology bring you genuine new customers in real-time.